Solution pillars
Decision-focused analytics for the areas where smaller studios lose the most time and budget.
Create one source of truth across product events, attribution, revenue, and campaign performance.
Spot high-performing channel and campaign patterns and scale quality growth.
Identify behavior drop-off points and prioritize interventions that improve cohort health.
Understand conversion, ARPDAU, and LTV movement with context for confident decisions.
Evaluate events, offers, and balance changes with clearer before/after signal interpretation.
Catch unusual movement early and understand where deeper investigation is needed.
Use machine learning to accelerate root-cause analysis and opportunity discovery.
Give founders and executives a clear view of risk, upside, and tradeoffs.
Build a scalable intelligence layer that grows with product complexity.
How delivery works
Start from business-critical questions
We prioritize the decisions tied to acquisition growth, retention, and revenue outcomes.
Diagnose root causes quickly
Move from metric movement to likely drivers with fast automated analysis.
Translate insights into action plans
Support roadmap, UA, and live-ops priorities with clearer recommended next steps.
Run a repeatable decision cadence
Create reporting clarity and keep teams aligned around weekly operating priorities.
Expected outcomes
Stronger acquisition growth
Scale high-performing acquisition patterns through early signal detection.
Higher retention confidence
Target engagement fixes where they are most likely to improve cohort performance.
Stronger monetization decisions
Assess conversion and pricing changes with deeper context and clearer tradeoffs.
Faster cross-team execution
Align product, growth, and leadership on one clear set of priorities.
How studios describe the value
" AppTulip helped us diagnose which UA channels delivered strong downstream value. We scaled winners faster and improved growth momentum. "
Studio Product Lead
Game Studio
" We finally had clarity on retention behavior across cohorts. That let us prioritize product fixes with confidence and clear direction. "
Analytics Manager
Mobile App Team
" What we needed was focused decision guidance. AppTulip delivered exactly that through a studio-ready ML intelligence platform. "
Operations Lead
Product Organization